Consent & compliance
Compliant, without throwing data away.
Archon Consent is a consent solution for marketing agencies that implements Google Consent Mode v2 correctly, staying compliant while keeping the data you are allowed to measure.
Archon Consent at a glance
Category
Consent management
Standard
Consent Mode v2
Weight
lightweight banner
Best paired with
Archon Signal
The problem
Most banners fail one way or the other.
Consent banners tend to be either non-compliant, or configured so defensively they discard data you are perfectly allowed to measure. Neither is a good outcome for a client’s marketing.
Misconfigured Consent Mode is worse: it silently breaks conversion tracking while everything looks fine on the surface. The dip shows up weeks later, in a report.
How it works
Three steps, no mystery.
01
Review current consent
We check the banner and Consent Mode signals against what’s actually firing.
02
Set correct defaults
Consent Mode v2 defaults configured per client, compliant by design.
03
Keep data measurable
Consent handling that protects the measurement you are allowed to keep.
What you get
Deliverables, not slideware.
Lightweight consent banner, per-client configuration
Google Consent Mode v2 with correct defaults
Consent state wired into server-side and pixel
No silent breakage of conversion tracking
Clear record of what is and isn’t measured
Ongoing checks as regulations shift
Proof
Numbers we can stand behind.
38%
of client traffic affected by tracking prevention, recovered
+26%
average uplift in measured conversions
14 hrs
saved per project
Questions
What agencies ask about it.
Is a compliant banner not just a plugin?
A plugin drops a banner on the page. It rarely wires consent correctly into Consent Mode, server-side and the pixel. That wiring is where compliant-but-measurable actually happens.
Will correct consent cost us conversions?
Done right, it usually recovers them. Most losses we see come from over-defensive configuration that blocks measurement you were allowed to keep.
Does this work with our existing banner?
Often yes. If the current banner is sound we configure Consent Mode around it, rather than forcing a replacement.
Who is responsible for legal compliance?
We implement the technical side to Consent Mode v2 correctly. Legal sign-off on policy stays with you and your client, and we document exactly what the setup does.
The next step
See what you’re losing.
We map where conversion data goes missing across your client accounts, and show what recovering it would be worth. Not a demo, not a sales call.