Permission
Compliant, and still able to measure.
Archon Consent is the permission layer that keeps a client compliant without throwing away the measurement they are perfectly allowed to keep.
No sales call. Twenty minutes, and a next step you can also decline.
What it answers
The questions that come up the week before an audit.
01
Are we allowed to use this?
Permission gets recorded at the moment it is given, so using a client’s own customer data later is a settled question rather than an argument.
02
How much are we losing to the banner?
Some of it is a refusal and stays lost. A lot of it is configuration throwing away data the visitor already agreed to.
03
Can we show how it works if someone asks?
Yes. What is measured, what is not, and on what basis, written down rather than reconstructed under pressure.
The shift
Two ways to get it wrong.
Without it
A banner that is defensive enough to be safe throws away permitted measurement with the rest.
A banner that is configured badly breaks conversion tracking silently, and the dip turns up weeks later.
Nobody at the agency owns the accept rate, even though it scales every number you report.
With it
Refusals stay refused, and everything the visitor agreed to still reaches measurement.
The permission signal is wired through properly, so nothing breaks quietly behind it.
What the setup does is documented, so legal sign-off is a review, not an investigation.
Recognise your clients in that? Then the twenty minutes is worth having.
Questions
What agencies ask about Consent.
Is a banner not just a plugin?
A plugin puts a banner on the page. What decides how much you keep is what happens behind it, and that is rarely wired correctly by default.
Will doing this properly cost us conversions?
Usually the opposite. Most of what we recover was never refused, it was discarded by an over-defensive setup.
Does it work with the banner we already have?
Often yes. If the current one holds up we configure everything around it rather than forcing a replacement.
Is this legal advice?
No. We implement the position your legal counsel takes, correctly and verifiably, and document exactly what the setup does.
What does it cost?
It is scoped per client, on how many you want to run it for and what is already in place. You will know the shape of it in the first conversation, before anything is committed.
The next step
Twenty minutes on your client portfolio: where it pinches, and what a hub would be worth there. If the answer is do nothing yet, that is a fine answer.
A reply within one working day.
Twenty minutes, and you can end it early.
Do nothing yet is an answer we give regularly.
The next step
Check your next step
No sales call. In 20 minutes we look at your logical next step, even if that’s: do nothing yet.
- Reply within a day
- One 20-minute call
- Your next step, or not yet